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Subject
Strategy and Entrepreneurship
Authors / Editors
Birkinshaw L; Birkinshaw J
Biographies
Publication Year
2002
Topic List
Strategy, Diversification, Core Competence
Industry
Consumer Products
Case Subject
Strategy and General Management
Available on ECCH
Yes
ECCH Case Number
302-067-1
Publication Event Date
1996
LBS Case Number
CS-02-010
Location
Denmark
Publication Organisation Size
Large
Supervisor